By Marcus Munafò
Marcus is Associate Pro Vice-Chancellor of Research Culture at the University of Bristol and incoming Deputy Vice-Chancellor and Provost at the University of Bath. He leads on research culture activity across the university, providing direction and vision, working across the institutional landscape, and identifying key challenges and opportunities. He is also institutional lead for the UK Reproducibility Network.
According to MyERP, I officially started working at the University of Bristol on the 1st March 2005 – although I remember coming in a day early because 1st March was a Tuesday and what else was a young lecturer going to do with a Monday…? Not exactly the best role modelling by someone who would – many years later – devote much of his working week to improving research culture.
And now, after almost exactly 20 years I will be leaving the University of Bristol. On the 1st May I’ll start a new adventure as Deputy Vice Chancellor and Provost at the University of Bath. It’s been an incredible two decades – I wrote grants (a few of which were funded!) and papers, built collaborations, made plenty of mistakes (and tried to learn from them), helped build a research group, and completed my fair share of Researchfish submissions…
Most importantly, I made many friends. There are far too many to name them all, but my co-directors of the Tobacco and Alcohol Research Group (TARG) – Angela Attwood, Olivia Maynard and Ian Penton-Voak – have been the most important, simultaneously keeping my feet on the ground and keeping me sane. When we started to build TARG it was clear that it shouldn’t be critically dependent on one person. When I leave, it will barely miss a beat – the culture and structure we’ve developed will ensure that.

Which brings me to my role as APVC for Research Culture.
Back in 2019 I set up the informal Research Improvement Group, which brought together academic, technical and professional voices with an interest in reflecting on our research practices and identifying ways to improve these. This was partly in support of Bristol’s membership of the UK Reproducibility Network (which we currently host), but more broadly in response to growing sectoral interest in how academia can ensure the quality of the work it produces, and the health and vibrancy of the environment it creates to support that.
In 2021, our then PVC for Research and Innovation, Phil Taylor, was creating APVC roles to create a similar structure to the one that existed for education and give him more capacity to deliver against key agendas. One of these was research culture – and, given the natural proximity to my research improvement role, I applied. I formally began in the role in early 2022, and almost immediately we learned that we would receive an Enhancing Research Culture allocation from Research England (as did all English institutions that received REF funding).
That funding allowed us to constitute a research culture team, led by Yasmine Rhoseyn, with support from (variously – as people have moved in and out of roles) Sean Gilligan, Pat Humphries, Leah Jones, Gurjeet Kaur, Lumina Kemp and Eirini Triantafyllou. With that team in place, we got to work… Research Improvement Group became Research Culture Committee, eventually a formal sub-committee with delegated authorities in key areas such as open research, and we developed plans to spend our allocation.

Our early strategy had to be developed rapidly given that the funding had to be spent by the end of the University financial year in July. We identified some major areas of focus – such as open research and leadership – but a large proportion of the budget went into an open call to provide seedcorn funding for grassroots projects. We were struck by not just the number but also the quality of applications we received, and – as intended – this gave us a picture of what was already happening across the University.
Over the years we have continued this scheme, adding a separate call for continuation funding, helping to grow projects and support them either to completion or to the point where they can become self-sustaining. This also helped us to build a community that we bring together at an annual Festival of Research Culture. And this community was also central to the next phase of our activity – the development of a research culture vision and strategic plan to take us to 2030.
This vision and strategic plan is now in place, supported by an annual implementation plan that brings a tactical element – outlining what we will do this year that will move us in the right direction (and how we will know). It is the result of extensive development and consultation, and – I think – something we can collectively be proud of. The next step will be to bring this to life on the ground, by engaging the research and research-enabling community.

But why do we do this in the first place? Why does research culture matter? In my view, there are moral, pragmatic and selfish reasons. It is right to create an environment where people feel supported and are able to develop and thrive. But by creating that environment we will also create the conditions where people can do their best work. And in turn that environment will allow us to recruit and retain the best talent in a way that will ensure the long-term health of the University.
Bristol is rightly world-recognised for its teaching and research, but we should always be looking to reflect and improve. By maintaining a positive research culture, and an environment that supports this, we can become known for something else – the ways in which we support people at all career stages, across all career pathways, and from all backgrounds to excel in ways that are meaningful to them. In other words, we can be known not just for what research we do, but how we do it.